Using Social Media for Sales

As a business owner, you may already know the marketing benefits of having a strong social media presence: it boosts brand visibility, helps with SEO efforts, and offers a multi-channel approach to creating an online presence. What you may not know, is that you can effectively use social media to find and convert leads and grow your sales revenue. Using social media for sales isn’t as complicated as it sounds, and it can easily be done – especially if you already have a social media system (like Emphatic) in place. In fact, outsourcing your social media management is a great first step to take as it consistently puts you right
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Real quick: a round-up of social media news for 5/21

Here’s a brief summary of the most notable developments at the intersection of social media and business. Whose social media account is it, anyway? Law firm Littler Mendelson discusses the gray area that arises when employees represent their company on social media — and then want to take the accounts with them when they leave. They argue that a trade secret framework is the right approach: “The secret of access to the social network account –the password– should be protectable as a trade secret.” When it comes to global brands the Financial Times reports that social media networks are not just kingmakers but are also kings, themselves: Almost a fifth of this year’s top 100
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A snapshot of beautiful mountains you could visit if you left social media to

Introducing another way to save you time on social media

At Emphatic we want to save you time and get you better results on social media. And we think the best way to do that is to actually let us do it for you. With this philosophy of letting you focus on the other important things going on in your business, we’re going to try experimenting with a daily round-up that includes just a few of the best recent pieces we’ve found about social media from others, with a brief explanation of why we think it’s worth your precious time. These could be instructive, entertaining or just plain weird, but they’ll all be chosen for their success in sparking new thoughts about the
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