Using Social Media for Sales

As a business owner, you may already know the marketing benefits of having a strong social media presence: it boosts brand visibility, helps with SEO efforts, and offers a multi-channel approach to creating an online presence. What you may not know, is that you can effectively use social media to find and convert leads and grow your sales revenue. Using social media for sales isn’t as complicated as it sounds, and it can easily be done – especially if you already have a social media system (like Emphatic) in place. In fact, outsourcing your social media management is a great first step to take as it consistently puts you right
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3 social media tips from the comet-landing robot sensation

You may have heard about the robot that landed on a comet last week. The Rosetta Mission has been quite the social media sensation, with the comet-landing robot Philae Lander earning 380,000 followers on Twitter. Sure, a history-making space mission always has the potential to be a very hot social media topic. But success is never a given, you need flawless execution to make sure an opportunity like this doesn’t go to waste. What, exactly, did the team behind the Rosetta Mission do and what can all marketers do to experience a taste of the same success? Here are 3 Social Media Tips gleaned from the social media team behind the comet-landing robot’s Twitter account.
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